Can you really make money by doing online surveys?

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A host of websites pay users cash to complete surveys. But is making money from home as easy as it sounds?

Type "make money from surveys" into Google and almost 30 million results are returned.

Some paid-for adverts claim you can make £5 to £7 per survey while reckons you can net £300 a month completing questionnaires from home.

But how easy is it really to make money this way to online paid surveys.

How do online surveys work?

All those articles in newspapers or online that start with "Eight out of 10 people…" get their statistics from somewhere – and that's from surveys.

Surveys can be used for marketing purposes in various ways.

Firstly companies want to find out what makes their customers tick.

Which products do they like or need? What annoys them?

Other companies might send survey results to journalists in the hope the statistics – and the company – will be mentioned in an article which will be great publicity for the firm and result in increased brand awareness and sales.

Most firms outsource their surveys to a professional survey company. These survey companies compile a database of people and then contact suitable respondents for each survey, offering cash as an incentive.

So which sites are the main players?

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